HOW WE CAN HELP YOUR RESTAURANT MEET THE PASS
Efficiency, teamwork, effective communication and quality assurance. That’s what The Pass is all about.
We give our clients the confidence to focus on their business, while we plan, execute and deliver a digital strategy that will get more diners through the door.
Not all restaurants are the same, which is why we let you choose from a range of options. You may just want a one-off digital check-up to make sure your marketing strategy is on point, a short-term relationship where we action the results of that analysis or a full-service, ongoing marketing campaign that takes care of everything.
You may want the reassurance that all of your digital marketing requirements are managed holistically so you can concentrate on doing what you do best – delivering a great dining experience.
We can provide you with our full suite of services so you can be sure your approach is consistent, coherent and creates the right impression every time.
With The Pass, you can pick a plan to suit your needs.
This is where we run the rule over your current digital marketing plan and assets to find out if they’re up to scratch.
We will examine every aspect of your venue’s digital presence to ensure content, offerings and profiles meet the pass. We also provide recommendations and action points for you to follow up so you can really get the most of your online presence.
Strategic Marketing Support
We will tailor this to suit you, but typically it will include digital and social media content management and bespoke marketing projects with clear objectives and success indicators. Plus, we’ll give you full access to our hand-picked partnerships that will help you take your restaurant to the next level.
We can be as hands-on as you need us to be, with marketing support ranging from digital content production and social media management to branding and web design.
Social Media Management
Keeping your venue in the public eye means having a strong, compelling social media presence.
We embraced social media channels from the outset, so we have years of experience devising and managing social media strategies that excite and engage. Services include social media content creation, audience growth strategy and channels and reputation management. All backed up by accurate reporting – so you know you’re getting the best out of your chosen channels.
Brand & Website Design
The Pass has an in-house design team with over 20 years’ experience in the industry. Whether your brand needs a slight tweak or a complete redesign, we can work with you to completely refresh how you present yourself to the outside world.
We approach each design brief with a fresh pair of eyes and provide bespoke solutions that resonate with your target market and reflect the food your produce.
And we offer a full suite of services, from branding and website design and builds to logos, flyers and online menus, always ensuring you have a consistent, attention-grabbing look and feel across all media.
Food & Interiors Photography
How you look can make all the difference when customers are deciding where to eat – especially online where the competition is fierce.
Our in-house photography team has years of experience producing mouth-watering imagery that makes your dishes, your restaurant and your people shine.
You might be signed up to booking services or dining guides, but are you really getting the best out of them?
We have forged strong, lasting relationships with high-quality digital platforms over a number of years. We work with trusted editorial guides, reservations platforms, award-winning social media influencers, bloggers, food photographers and stylists. These partners have been carefully selected for their ability to keep you in the spotlight, boost your online presence and get more diners at your tables.